ArticleMsDesign.com » Web-design » A Strong LMS Logo, Key to Successful E-Learning Courseware
In the process of developing and preparing e-learning content for migration to a learning management system, many choices must be made. There are navigational choices and multimedia options. Then there is the LMS service choice itself. Beyond those, there are aesthetic choices to be made; in other words, your courseware's design. One element of your courseware design is your e-learning course logo.
You may wonder, is a logo really necessary for an online course? It's true that in many ways a logo is just a gimmick. When it really comes down to it, it doesn't make much of a difference. Your e-learning course has to be well-developed and unique to thrive and find users. But it's also true that we don't use expressions like "Don't judge a book by its cover" for no reason at all. The reality is that we do judge based on visual cues. We make quick decisions based on these visuals when we decide on everything from cars to education to a romantic interest. Just like an interest-piquing book cover, a logo has the power to intrigue.
Think of it this way: your logo is the pure visual embodiment of your expertise and your courseware system; it symbolizes your learning content and with time, will foster customer recognition.
Logos can come in all kinds of forms, including a simple name or logotype, or a sign, icon or emblem. The latter are also known as ideograms. Ideograms may be recognizable on their own, such as Wendy or the Mercedes-Benz symbol. It isn't necessary to see any letters to understand what brand is being symbolized.
Another choice you have is to hire a graphic designer to design your courseware logo, or add your own personal touch by coming up with one yourself. After all, it's your e-learning course, based on your expertise and subject knowledge. Furthermore, designing a logo isn't all that hard and doesn't require an expert. Anyone can do it.
Just how do you go about designing an interesting and unique courseware logo? Brainstorm relentlessly. Don't be afraid to use up lots of paper writing out your ideas by hand. Doing it the old-fashioned way is key; large design firms use this strategy, sketching out everything by hand before even thinking of using a computer. Sketching is just the most effective and simplest way to quickly create and imagine a logo.
Now that you've got your simple but strong logo design, try testing different things with your logo. Try a variety of colors and color combinations. Also, add and subtract images. Be adventurous, placing your logo in many different situations, and inserting text in different positions to see where it makes the most sense.
Throughout it all, keep your users in mind. Create a logo with a bold and unique e-learning course logo design whose integrity and innovation suits that of the learning management system course itself.
Article Source: ArticleMsDesign.com
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by: Alicia Finley Total views: 108 Word Count: 497 Date: Sat, 5 Sep 2009 Time: 7:21 PM 0 comments
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